10 Reasons to Buy a Software Licensing & Entitlement Management Solution
This white paper, authored by Cris Wendt, a Strategy Principal Consultant with Flexera Software, explores the top 10 reasons why most software vendors and high-tech manufactures choose to buy a COTS software licensing and entitlement management solution.
FlexNet Operations: Resources
Unified Entitlement Management and Device Lifecycle Management Solution for All Software License Generators and Technologies
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FlexNet Operations®, the most comprehensive entitlement management solution, empowers software vendors and intelligent device manufacturers to support new revenue models easily and efficiently while streamlining and automating complex back-office processes. FlexNet Operations provides a single, unified view of entitlements for you, your customers and your channel partners. |
Making the most (money) with your SaaS offering
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Datasheets
Guides, Manuals & Help
FlexNet Operations Guides
Manuals for this product are available on the Flexera Software Product Support site for customers with current maintenance agreements. A log in is required to view the documents. If you don't have a user name and password for that site, click the "request a login" link on the site's main page.
Success Stories
CPU Tech: Extending the Product Life Cycle with Embedded Licensing
Learn how CPU Tech addresses the unique security needs of their company's defense contractor customers, and how embedded software licensing and entitlement managment enables those users to access secure devices with confidence and in full compliance of security regulations.
Sybase: Transforms Its Operations and Achieves Outstanding Customer Satisfaction Levels with FlexNet Producer Suite
With FlexNet Producer Suite, Sybase has been able to achieve operational efficiencies such as consolidating manufacturing in-house, and closing its European distribution center. In addition, customers give Sybase exemplary ratings based on their experience in accessing and using the company's software.
Foray Technologies: Expanding Its Global Market by Simplifying Software Licensing and Entitlement Management with FlexNet Producer Suite
Foray Technologies is the developer of a comprehensive suite of sophisticated digital asset management and authentication products. Its custom imaging and chain of custody solutions are used by law enforcement professionals worldwide – a customer base that is growing rapidly, thanks to the streamlined software licensing and entitlement management processes enabled by Flexera Software FlexNet Producer Suite for Software vendors.
MapInfo: Empowering Customers with Location Intelligence and Automated License Activation
MapInfo transformed its global software licensing operations with FlexNet Operations and FlexNet Publisher. MapInfo has been able to implement software licensing and entitlement management across their MapInfo Professional product line, broadening the software licensing models available to customers without causing pains internally or to customers. Also available in German.
Nokia: Automating the License Lifecycle for Maximum Profitability and Customer Satisfaction
Mobility. It's one of the key factors reshaping organizations around the globe. As businesses everywhere embrace the notion of real-time, anywhere, anytime access, Nokia needs to be ready with its enterprise solutions.
Testimonials
Flexera Software's embedded software licensing and entitlement management solution enables CPU Tech to protect our intellectual property and allow the customer to operate in a classified/ secure area without internet access. We needed a solution that enables a solid revenue model without expanding our manufacturing costs."
"With Flexera Software we can now easily upgrade and downgrade our customers without deploying additional hardware as well as offer them licensing and pricing models based on roles and features."
Ryan Kenny
CPU Tech
"The Entitlement Management Solution from Flexera Software has helped Alcatel-Lucent improve the way we view and administer entitlements. Now our license generators can be consolidated into a single system, saving us time and money while giving customers a more consistent experience. We worked with Flexera Software as they developed this new release that will not only give us reports that detail our customers' entitlement activities, but more importantly enables us to better serve our customers by providing them a clearer view into how their departments use our products so they can better manage their own entitlements. We will also be able to dramatically reduce the time it requires us to give permission to use the requested application from a few days to a few minutes."
Manish Sharma
Alcatel-Lucent
Program Director
One Alcatel-Lucent Software Initiative (OALSI)
"Our work with Flexera Software is continuing to help us enhance our productivity and customer experience. The latest release of FlexNet Operations is a great example of how Flexera Software is committed to our success. The new product provides us with end-to-end product activation capabilities that will increase customer satisfaction and simplify the process of product license activation for all users."
Chuck Schwerin
Sr. Product Manager, Licensing Technologies
Pitney Bowes MapInfo
"[FlexNet Operations'] Web services are going to help streamline integration between our Oracle Financials and Siebel CRM applications. This will help us serving our customers by enabling them to manage their software assets through the [FlexNet Operations] portal, reduce our cost and increase revenue."
Svend Lysemose
Project Manager
Brüel & Kjær
"Flexera Software has been responsive to our needs with their latest release of [FlexNet Operations]. We are happy to be partnered with a company that shares our vision of simplified management and control of licensing policies and processes."
Bruce Fortune
Senior Architect
Citrix
"Flexera Software is headed in the right direction with this latest release of [FlexNet Operations]. Using the new Web-based interface, we saw no performance degradation when our offices in San Jose, India and Taiwan all accessed [FlexNet Operations] at the same time. Plus, it's hard to believe that it's a Web-based application. It looks and acts like a client application. We're happy that we had a part to play in Flexera Software's development partner program."
Mikael Håkansson
Director of Operations
CoWare
White Papers
2011 Key Trends Software Pricing and Licensing Report
The 2011 Key Trends in Software Licensing and Pricing Survey, prepared with assistance from IDC, found that software vendors and their enterprise customers, increasingly challenged by the economy, are looking for better strategies to derive more value for their organizations through software licensing and pricing. While, not surprisingly, some of those strategies diverge between producers and consumers, many are complementary and serve to strengthen the positions of both.
2009 IDC White Paper—Software Licensing & Entitlement Management: The Next Generation
What makes up a licensing and entitlement management system? Why software producers and intelligent device manufacturers should consider an end-to-end system? Read how companies are approaching the issues of licensing and entitlement management and experiencing dramatic results. This white paper is also available in Japanese.
10 Reasons to Buy a Software Licensing & Entitlement Management Solution
This white paper, authored by Cris Wendt, a Strategy Principal Consultant with Flexera Software, explores the top 10 reasons why most software vendors and intelligent device manufactures choose to buy a COTS software licensing and entitlement management solution. Also availble in German.
Keep Your Customers Close and Your Channels Closer
This white paper provides five strategies for achieving customer intimacy and revenue growth. The white paper addresses the key channel management challenges and provides best practices and strategies for overcoming these challenges.
"Pay As You Grow" Electronic Licensing
A practical guide to achieving profitable growth with innovative business and license models for intelligent device manufacturers.
How to Grow SaaS Revenue, Profits and Market Share with Use-Appropriate Software Licensing and Pricing
The initial wave of software-as-a-service (SaaS) was characterized by "one-size-fits-all" pricing. This was largely because SaaS vendors were out to pioneer a new market—and simplicity was a cornerstone of their pitch to early adopters. The offer of extremely simple and economical pricing helped these vendors overcome whatever resistance they may have encountered to a new and unproven model for software delivery.
Licensing and Customer Satisfaction Managing Entitlement: An Age-Old Problem in Digital Industries
Software licensing has evolved from simple licensing into Entitlement and Compliance Management. This white paper describes how the core concept of software license management is changing from value-exchange model based on one-off transactions to an integrated model built on an ongoing relationship between a software publisher and the customer.
On-Demand Webinars
2011 Key Trends in Software Licensing and Pricing and 2012 Predictions
Monday, January 26, 2111
Watch this Webinar with Flexera Software and special guest speaker Amy Konary, Research Vice President - Software Licensing and Provisioning at IDC for a review of the 2011 Software Licensing and Pricing survey results. You will hear a summary of the key software licensing and pricing findings from the survey and 2012 predictions, including areas such as:
- Software Licensing Enforcement
- Audits
- Licensing Effectiveness
- Entitlements
Time-Based Licensing Models
Thursday, January 01, 2111
Flexera Software's Licensing Specialist Cris Wendt hosts this on-demand webinar, which is part of the Modernizing Your Software Licensing Approach series. During this Webinar, Cris will provide an introduction to this innovative licensing concept and the basics of different time-based licenses. Cris will also talk on how they are used by different software publishers to provide business benefits.
Migrating from Traditional Node-Locked to Floating / Concurrent Licensing Models
Thursday, January 01, 2111
Flexera Software's Licensing Specialist Cris Wendt hosts this on-demand Webinar, which is part of the Modernizing Your Software Licensing Approach series. During this Webinar, Cris will talk about migrating from traditional Node-Locked to Floating / Concurrent Licensing models.
Cut Through Cloud Clutter: Insights from Visible Ops Private Cloud
Monday, June 01, 2111
Join Andi Mann, VP Cloud Strategy for CA and Jeanne Morain, Director Alliances for Flexera Software as they provide prescriptive guidance for ISVs and Intelligent Device Manufacturers for cutting through the Cloud clutter. They will identify, dissect and discuss some of the key Cloud challenges as well as share best practices for licensing and porting applications to the Cloud (Private or Public). In addition, they will provide insights from key customer and consultant interviews (conducted for their recent book, Visible Ops Private Cloud) on Cloud bursting, licensing implications and regulation hurdles facing ISVs and their customer.
Embedded Computing Design E-Cast
Tuesday, July 07, 2111
Speed Time to Market While Growing Revenues Through Device Monetization
In this E-cast, experts from both Flexera Software and CPU Tech will show you how to craft creative equipment licensing and lifecycle management approaches that will cut costs, create new revenue streams, and improve your competitive position.
In this E-cast, experts from both Flexera Software and CPU Tech will show you how to craft creative equipment licensing and lifecycle management approaches that will cut costs, create new revenue streams, and improve your competitive position.
Making the Most (Money) with Your SaaS Offering
Tuesday, July 07, 2111
Watch this information-packed SaaS webinar series designed to help you succeed in the fast-paced and ever-changing SaaS marketplace. You'll hear from SaaS industry experts, including Jeff Kaplan, Managing Director of THINKstrategies and Jim Geisman, Founder of Software Pricing Partners, as well as SaaS thought-leaders from Flexera Software. Each 30-minute webinar in the series addresses key issues and provides strategies for optimizing the monetary potential of your SaaS offerings.
Why Software Publishers are Migrating from Certificates to Activations
Tuesday, July 07, 2111
Watch this Webinar to learn about the key reasons and benefits of moving from certificate based licensing to a trusted storage/activation licensing model. You will learn how activations can help you manage the license lifecycle, improve the customer experience and provide insight and visibility into the customer's activity.
Growing Revenues Through Intelligent Device Monetization
Tuesday, July 07, 2111
Watch this Webinar to learn how the FlexNet Producer Suite empowers intelligent device manufacturers to unlock new revenue streams by utilizing licensing, pricing, and packaging to monetize intelligent devices, provision capacity and move to virtual appliances. You'll be updated on the latest enhancements and new capabilities offered in the suite and learn about specific high-tech use cases and success stories. Learn about ways to create incremental revenue streams by monetizing devices, software applications and feature enhancements as well as enable customers to electronically manage and service feature and capacity requests on-demand.
2010 Software Licensing and Pricing Survey Results and 2011 Predictions
Tuesday, July 07, 2111
The 2010 Key Trends in Software Licensing and Pricing Survey, sponsored by Flexera Software and prepared with assistance from IDC, found that software vendors and their enterprise customers are looking for better strategies to derive more value for their organizations through software licensing and pricing business models.
Keep Your Customers Close and Your Channels Closer
Tuesday, July 07, 2111
During this Webinar, we'll provide five strategies for achieving customer intimacy and revenue growth. We'll address the key channel management challenges and provide best practices and strategies for overcoming these challenges.
Software Licensing and Entitlement Management: The Next Generation—An IDC white paper webcast
Tuesday, July 07, 2111
Amy Konary from IDC will provide a summary of the capabilities that constitute a licensing and entitlement management approach, or what IDC calls software product life-cycle management (SPLM), as well as the ways in which the application of these capabilities can help software producers and high-tech manufacturers.
Additional Resources
White Paper
Recent Blog Posts
Success Story
Leveraging Software Entitlement Management to Better Meet Customer Expectations
Jason Ruppert, Director of Operations at Harmonic, discusses why they moved away from a homegrown software entitlement solution to a solution by Flexera Software. They did so to better meet customer expectations for self service and reduce internal costs of maintaining and enhancing the system. Jason explains the process they went through and the benefits they realized in doing so.
Products
- FlexNet Producer Suite for Intelligent Device Manufacturers
- FlexNet Producer Suite for Software Vendors
Licensing
Entitlement Management
Delivery
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More Information
Award
Flexera Software Wins 2011 Market Share Leadership Award
Success Story
CA's Need for Simplified Software Licensing and a "Source of Truth" for Entitlement Management
CA discusses challenges in software entitlement management and creating a stronger link between their ERP and entitlement management process.